Baidu Webmaster Tools

If you want to optimize your website for Baidu’s search engine, then you need to understand how to use Baidu Webmaster Tools. This powerful platform provides a plethora of metrics that can help webmasters and SEOs improve their site’s ranking in organic search results. In addition, it offers tools to test your site’s performance and create a dialogue between you and the Baidu team.

The only downside of using GWT for SEOs is that it is currently only available in Chinese. Although Google Translate can be used, it oftentimes produces inaccurate results, and does not well translate technical terms. Consequently, unless someone on your team know how to read Chinese, managing your site through GWT has been more difficult than need be.