Onpage Analysis
We audit every page element that affects rankings – titles, meta descriptions, headings, internal links, images and structured data – and turn the findings into a prioritized list of fixes per market.
Attract organic traffic from prospects around the world
Global SEO/GEO Services
There are many pitfalls when it comes to ranking your website for a global audience. However, done right the rewards for your SEO-investment multiplies. Learn more about our approach below.
Why is international SEO important?
Global or international SEO is important because it can help a website rank higher in search engine results pages (SERPs) in different countries and languages. It increases the odds that potential customers will find the site via their preferred search engine. This, in turn, can lead to more traffic and conversions. Many SEO agencies and tools are mainly focussed SEO for Google. Depending on your audience, their languages and locations, ranking well only on Google might limit your competitiveness.
Global SEO/GEO Service Offering and Benefits
What do we offer?
- Full transparency of the actions taken.
- Professional international SEO consulting based on many years of professional experience.
- Custom solutions that consider all relevant factors.
- Use of the industry’s leading SEO tools and tactics at no additional costs to our clients.
- Competitively priced service through reduced overhead in comparison to agencies.
Your advantages
- Peace of mind by trusting an experienced whitehat SEO professional.
- Top experts in hand’s reach to bounce ideas or get feedback on arising questions and issues.
- Ressource savings for continuous training of your in-house staff in a fast moving field.
- Thousands of dollars in licence fee savings for On- and Off-Page SEO tools.
- Often less expensive than agencies offering comparable services.
Selection Of Our SEO/GEO Services
Onpage Optimization
We put the analysis into practice: sharper titles and descriptions, clear heading structures, smart internal linking and structured data, so search engines and AI systems understand every page in every language.
Offpage Analysis
We assess your backlink profile and brand signals in each market: link quality, toxic links, gaps to competitors and where your brand is mentioned – the basis for a credible authority strategy.
Offpage Optimization
We build authority beyond your website: relevant backlinks from local publications, digital PR and brand mentions that also feed AI answers. Always whitehat, never bought links.
SEO Reporting
Clear, regular reports per market on rankings, organic traffic, conversions and AI visibility – with plain-language takeaways and next steps instead of data dumps.
Hreflang implementation
We implement and monitor hreflang tags so Google shows every user the right language and country version – and fix the errors that make international sites compete with themselves.
Generative Engine Optimization (GEO)
More and more people get answers straight from AI tools such as ChatGPT, Perplexity, Gemini and Google’s AI Overviews. Generative Engine Optimization (GEO) makes sure your brand is mentioned and cited in those answers – in every market and language you target. It builds on solid SEO and adds clear, citable content, structured data and brand authority beyond your own website.
Keyword Analysis
Our keyword research finds what your customers actually search for in each market and language – instead of translating keywords – and maps those terms to pages by search intent and business value.
Local SEO
For businesses with physical locations: optimized Google Business Profiles, consistent business data, local content and reviews that strengthen your local ranking signals in every city you serve.
SEO Coaching
Hands-on training for your in-house team, tailored to your website and tools. Your marketers learn to spot issues, prioritize fixes and run SEO confidently on their own.
SEO Consulting
Senior advice when you need it: strategy for new markets, relaunches and migrations, agency briefings or a second opinion – from someone who has done it in many countries.
SEO Content
Content that ranks and converts: briefs and texts based on search intent, written or localized for each market, with clear answers that search engines and AI tools like to cite.
Performance Optimization
Fast pages rank and convert better. We analyze your Core Web Vitals, cut load times and work with your developers on images, code and caching – for users in every region.
Landing Page Optimization
We turn visitors into enquiries: landing pages with a clear message, strong calls to action and fast load times, tested and adapted to what each market expects.
Become the #1 global authority in your niche
Schedule a free Global SEO/GEO Consultation
We offer a free discovery call to discuss your goals and how we can help you achieve them. We openly share past projects in anonymized form. This gives you a quick idea of how we work. After the virtual 30-minute-meeting interested parties should have a good idea if they are ready to commit to a first paid trial project.
FAQs
What is international SEO?
International SEO is the process of optimizing a website for users in other countries. This can involve modifying the website content, adjusting the target audience, and using the appropriate keywords and phrases. International SEO also encompasses the process of optimizing a website for international search engines.
Is there a difference between international and global SEO?
There is a difference between international and global SEO. International generally means more than one country while global pretty much means the whole world. However, not all users might be aware of the difference and just use the two expressions as synonyms.
Are local top level domains (TLDs) important when it comes to international SEO?
The short answer is: It depends! A local TLD is certainly an important signal to search engines about the local relevance of a website. However, user preferences play an important role. For example in the french speaking part of Switzerland, there are many French TLDs outranking local .ch domains. Your best bet is to conduct a data analysis of the specific country and niche. Your available ressources play an important role as well. Maintainging severals TLDs consumes more resources than just having one .com domain.
How does onpage optimiztion work for a page that targets more than one geo?
This is where more SEO tools let you down. Most the time their recommendations are based on just one geo. There are several ways to go about it. You could create tool based recommendations for each geo and then combine them. Alternatively, you could also identify competitor pages competitors with good visibility in your target geos. Then model your content after theirs. Always try to be as relevant to your target audience as well.
What is the difference between SEO and GEO?
SEO (search engine optimization) aims for high rankings in the classic list of search results. GEO (generative engine optimization) aims to have your brand mentioned and cited in AI-generated answers from tools like ChatGPT, Perplexity or Google’s AI Overviews. The two go hand in hand: AI tools largely draw on content that search engines can crawl and trust, so strong SEO is the foundation for GEO.